Game Pitch Guidelines
Game Content
Adult Swim will be a home for independent games. We know that there are talented artists and programmers looking for someone to pay them to do what they do best: make fun games. We're open to pitches for any game you want to show us, but we're looking for a unique tone and good game play. We're not here to dictate that tone, but we'll know if it's not there. Take chances with atmosphere and character; try new things with interface and game play. We want weird, funny, fast-paced, stupid, thought-provoking, twitchy, epic, ironic or violent -- whatever you can think up. The only pitches we don't want are kiddy and unoriginal. We also do not want show-based pitches. The more unusual the better.
Pitch us games you want to make (and are prepared to make), not what you think we want to see. And we're going to want to see some games you've already done. That's a must.
And those are all the content guidelines you're gonna get.
How It Works
- You'll have to complete and sign our standard idea submission agreement. You can download a copy here.
- Once you've completed and signed the form, you should send us your game pitch (1-2 pages) along with the signed and completed idea submission agreement to: J. Olsen, Adult Swim Creative Director, Adult Swim, 1065 Williams Street, Atlanta, Georgia 30309. Your pitch materials will not be reviewed or considered if they are not accompanied by your fully completed and signed idea submission agreement. You may send more than one pitch at a time, but you should complete a separate idea submission agreement for each game pitch.
- If we are interested in your pitch we'll arrange to talk over the phone. If we're not interested we'll let you know via email.
- If we're satisfied with the game you've proposed, we'll then commission you to create a Game Design Document and an alpha version of the game.
- From there we'll figure out if we want to continue with the production of the game. If we do, you will then produce a Beta version of the game and finally a Gold version, which will act as our primary Release Candidate.
- Barring further needed revisions, the game will then be released for public use on AdultSwim.com.
Tech Specs
- All games must be developed in Shockwave 10 or Flash 8.0.
- File Size: The initial load should not exceed 2.0 MB. The total file size should be congruent with the type and scope of the game.
- Recommended Dimensions: 600 (width) x 400 (height) in pixels.
- Browser Compatibility: Must run on Internet Explorer 5.5 and Mozilla Firefox 1.5 and up.
- Platform Compatibility: Must run on Windows 98 and Up (including the NT, XP and 2000 variants) and Macintosh OS9 and higher.
What We Expect From You
As the game developer, you will be expected to provide at least the following services should the game be approved for production.
- Develop characters for the game.
- Develop game screens, including introductory story, instruction, win, lose, and level information screens as needed.
- Create backgrounds and animations.
- Creating sound effects and original music.
- Create and implement objects to the game.
- Add a scoring mechanism. (if applicable)
- Create the game in a Web Version, exclusive to AdultSwim.com.
- Implement Adult Swim game enhancement functionality based on an SDK that we will provide.
- Develop a title card with game title and artwork and a separate vector file to be used in the creation of promotional materials for the site.
- Add a saving functionality. (if applicable)
- Write, record and implement voice-over. (if applicable)
- Develop a functionality for submitting data to an Adult Swim server or database for the purposes of promotions and distribution of materials.
- Add three (3) or more cheat codes to the game as directed by us, for testing purposes.
- Provide footage of game play in .mov format for on-air use on television. This footage should be full-screen and contain at least sixty seconds (:60) of footage. The footage must be 720 pixels (width) x 486 pixels (height) and should be delivered as an uncompressed QuickTime (.mov) file at 30fps or in any other format we may request.
- Add "AdultSwim.com Presents" to the opening credits of the game along with your company's name and logo.
If you have any questions about this process, please contact games@adultswim.com.
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